Greenpoint
Lorven Pharmacy
Culture on the Cheap
Now For Sale In Greenpoint: Orient Apple Vodka
When I saw the above item gracing the window of our numerous liquor stores (Dunne’s Polemost Liquor methinks) I paused. It seemed inexplicably familiar to me. Then it hit me. This is virtually identical to a product Absolut created in “collaboration” with Spike Lee: Absolut Brooklyn. Some of the more seasoned readers of New York Shitty might recall there was some controversy about its sponsorship of Brooklyn Blogfest V— and offering freebies/cheapies in exchange for editorial content on Brooklyn blogs. But the past is just that—- the past. What I, a woman who lives in a community with PLENTY of vodka choices, wanted to know was this:
What’s the fucking difference?
After some research I found the answer!
Absolut Brooklyn is vodka made with “red apple and ginger flavor”. So there!
Photo Credits: The close-up of Absolut Brooklyn comes courtesy of NotCot.com which regurgitates the following bit of ad copy:
“its flavor evokes the spice and vibrancy Brooklyn brings to the big apple”
Provided they’re red apples, of course.
LAST GASP: The Brooklyn Shillfest, Part II
Remember the quicklink I posted earlier? Well, Atlantic Yards Report has gotten to the bottom of this web of intrigue courtesy of an anonymous tipster. How much does Absolut think infotising on Brooklyn blogs is worth? Apparently a Flipcam among other things. Read it and weep.
Miss Heather
UPDATE, June 9, 2010: Norman Oder, the author of Atlantic Yards Report has posited some very interesting questions to Ms. Crawford, Cityroom’s choice of “expert blogger” you can read them by clicking here. In addition Brownstoner has written an excellent Op Ed about the Fifth Annual Brooklyn Absolut Blogfest Shillfest. You can read it by clicking here.
P.S.: By the way, the FTC (fairly) recently ruled that bloggers are to disclose the freebies they receive. You can get the full 411 courtesy of Wired by clicking here.
Quicklink: Shillfest? Absolutly!
This item comes courtesy of Atlantic Yards Report. Speaking as someone who has:
1. received the press release about Absolut’s generous donation of $50,000 to Habitat For Humanity (which is chump change, I can assure you) and 2. lives in a community which rates among the city’s highest for alcoholism I found their critique of this company’s cynical exploitation of the sad state of affordable housing in north Brooklyn— and the Brooklyn blogosphere in general— rather compelling. You can read AYR’s tome by clicking here.
Miss Heather
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